Assets

Anything included in a physical video, from video rushes and images to music and audio files.

Assistant

A member of the film crew who supports a key member of staff. Could be assisting sound, camera, or the producer. A useful person for our clients too.

Assistant Production Office Coordinator (APOC)

Known as the APOC is the assistant to the Production Office Coordinator or POC. They often keep track of all purchase orders, help arrange travel if there’s no Travel Coordinator, and are there to pick up the slack for all the POC has to do.

Associate Producer

This position varies from job to job depending on what is being produced. An associate producer will be brought on to assist the producer in whatever capacity needed, without necessarily dealing with the budget.

Audio levels

Audio levels refer to the volume of the audio. The levels can change depending on the video. These will duck to make room for dialogue.

Audio mix

Ensuring all the levels are balanced so the music does not compete with voices or sound effects. Done at the end of the project.

Audio Recordist / Sound Recordist / Sound Mixer

This person is in charge of recording sound for the project in the field or studio. They are responsible for the Slate and how it is set up with the camera department for the 2nd Assistant Camera to operate. They are also responsible for placing microphones. They will usually have a small team of people in their department. See Slate and 2nd Assistant Camera (2nd AC).

Avails

Slang for availability for scheduling. What are your avails?

B-Cam

A second camera, used in addition to the main camera. It gives the editor a different angle to cut to when editing a video.

B-Roll

The additional or supplemental footage captured, which is intercut with the main footage. It typically is used to support or add depth and/or context to the scenes by showing the environment, background action, or other scene embellishments. Ambient or natural sound is also recorded simultaneously. the term B-roll comes from the initial days of film when there was an “A” roll, which was all the speaking parts, and then the “B” roll which covered the action part of the film.