Adapting and adjusting is the way of the world. While the world is in a pandemic state, industry professionals have had to modify their methods quickly by conforming to social distancing and travel restrictions and adapting to remote shooting methods.
You may not have heard its name yet, but it certainly won’t be long before you see its beauty on your screen.
Tucked away in the north-western corner of the Kingdom of Saudi Arabia, the remarkable region of AlUla is more than 2,000 years old, but has never been more popular than it is today. And it won’t be long before it’s the world’s next big film production destination.
Originally home to the Nabateans, this ancient site – with its gigantic tombs, stunning rock faces, and walled city – is as unique as they come. Once located on the ‘Incense Road’, connecting a community of travelling traders, AlUla now attracts a much different audience, from tourists to historians, and, understandably, film crews from around the world.
AlUla has so much to offer. Unparalleled views, unique architecture, a real sense of the history of the region, and, perhaps most importantly, Arabian landscape and locations that have, until now, never been captured on film.
And today, filming in AlUla is easier and more accessible than ever before, thanks to the newly launched ‘Film AlUla’ initiative by the Royal Commission for AlUla. Now it is not only an attractive and distinctive location to shoot, it’s potentially a financially and logistically desirable one too.
THE TEAM’S TOP THREE
There are plenty of reasons to love AlUla as a shooting location. Here at Filmworks, we’ve shortlisted our top three reasons to choose AlUla for your next film:
- HERITAGE: It’s not surprising that AlUla is filled to the brim with heritage; from the old walled towns and mud villages to the first UNESCO World Heritage Site in Saudi Arabia, AlUla presents a view of ancient Arabia that is tough to beat.
- ROCKS: But not just any rocks! While some of the rocks around AlUla have been shaped by the wind over millennia, creating landmark features such as the 52m-high Elephant Rock, others have been intricately carved and inscribed by ancient inhabitants and used as tombs.
- VIEWS: Epic, cinematic, and largely untouched panoramas as far as the eye can see. The views on offer across AlUla are simply breath-taking, elevating any standard shot to masterpiece material. And the best part: AlUla is largely untouched, making most shots as unique as the site itself.
We love AlUla, and we are sure you will too. But don’t just take our word for it. Get in touch and we’ll show you some of our favourite Filmworks projects from the region.